Our works.
Colgate Total – Animación y Postproducción de Productos
VFX
Project Scope
For this project, I was responsible for the 3D animation and post-production of Colgate Total products, as part of the brand’s institutional spot.
Responsibilities
- 3D animation of products (toothpaste, mouthwash, and toothbrushes), bringing them to life with dynamic movements.
- Compositing and post-production, ensuring seamless integration of text, graphics, and product animations within the spot.
- Lighting and visual enhancements, highlighting Colgate’s distinctive brand colors and finishes.
- Optimization of animation flow to convey freshness, modernity, and advanced technology.
Outcome
A polished advertising piece where product animation strengthens the visual narrative of the spot, emphasizing the Power of Zinc, the new image, and the key benefits of the Colgate Total line.
