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Café Pres 2<br>Ad spot<br>3D animation & Vfx
VFX
CAFÉ PRES 2
This project involved the production of a commercial for Café Pres 2, where multiple visual effects, animations, and digital compositing were developed to create dynamic and imaginative scenes that convey the brand’s energy and warmth.
Responsibilities
- On-set VFX supervision, ensuring accurate capture of references and elements for CGI.
- Compositing and post-production of complex shots (integration of characters, backgrounds, and effects).
- Digital animation and CGI: smoke, particles, liquids, transitions, and 3D backgrounds.
- Set extensions and digital matte painting, to recreate environments and scale up the scenes.
- Color correction and final finishing, ensuring a consistent look and feel across the entire spot.
Outcome
A creative, energetic, and visually engaging commercial where post-production and VFX work enhance storytelling and reinforce Café Pres 2’s message as “your companion throughout the day.”